Pop Quiz (True or False):
1. Eating with the
left hand is taboo in Saudi Arabia.
2. In Japan you
should always present a business card with both hands.
3. When being
introduced to a group in Finland, you should shake hands with women first.
4. Eating while
walking or standing on the street is considered bad form in Canada.
5. To point in China,
use an open palm, not your index finger.
6. In the United
Kingdom, it is acceptable to put away a business card with only a cursory
glance.
Are you surprised to learn
that the answer to all of the pop quiz questions is true? The business
world is becoming more and more international as time goes on. Many of us
already work in an international environment, and many more will at some point
need to make contact with an individual in another country or host a guest from
another county before our careers are through. Proper preparation for
these international business encounters will help us build strong relationships
and avoid causing offense due to etiquette blunders.
Business and social
etiquette rules vary widely between countries. A little research into a
particular country's cultures, customs and rules of etiquette can be extremely
beneficial and, fortunately, a wealth of information is available on this
subject. Understanding a country's customs and rules shows respect for
both the individual and the culture which will help facilitate effective
communication and negotiation. Unfortunately, in many cultures, a small
misstep can be very costly to a business transaction and often lead to damaged
relationships. To avoid this, there are several common areas that should
be considered prior to an international encounter.
Greetings: What kind
of greeting is commonly accepted in both business and social
settings? Are handshakes firm or limp? Should your greeting
involve a kiss on the cheek, handshake, bow or a combination? Who should
be introduced first? How does gender play into the greeting?
Titles: Should formal
titles be used? When should you call someone by their first name?
Business Card Etiquette:
Is the exchange of business cards a formal or informal process? How
should business cards be handled once received? How and when should they
be presented?
Dining: Should
utensils or hands be used? Should you clear your plate? How do you
signal you are finished? How do you show appreciation? Who
pays? When should you be seated and when should you leave? How does
alcohol fit in?
Gift Giving: Are
gifts accepted and/or expected? Which types of gifts are appropriate and
which are not? Who should receive gifts? Should a gift be opened in
front of the giver?
Dress: What type of
dress is considered appropriate in different situations? Are there
specific dress codes for different genders?
Hierarchy and Gender:
Is hierarchy important in the culture? How does hierarchy affect
interactions? How does gender affect social and business etiquette?
Language and
Gestures: Should any gestures be avoided? Should any type of
language or attitude in language be avoided or employed? Should you speak
more softly or more forcefully? Can you learn a few basic words or
phrases in the local language?
These are only some of the
aspects that should be examined prior to an international business exchange.
Other aspects may need to be considered, including the particulars for the
specific type of transaction you're experiencing. But a quick internet
search will usually provide basic answers in just a few minutes time. And
in this case, the rewards of cultural awareness and understanding definitely
outweigh the cost of any time spent gaining that understanding as you
demonstrate respect for a culture and its people.
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